Built by a freelancer, for freelancers

IndieHQ was created to solve a real problem: helping independent professionals manage their finances without the complexity of traditional business software.

“I built IndieHQ because I needed it myself. Simple as that.”

— Founder, IndieHQ

Our Story

From frustration to solution - how a nursing professional's side hustle led to building the invoicing tool freelancers actually want to use.

The Problem

As a self-taught developer working agency nursing shifts, I struggled to track expenses, invoices, and payments. Excel sheets were messy, email chains were chaotic, and existing tools like QuickBooks felt overwhelming and expensive.

1

The Realization

I realized thousands of freelancers face the same challenge - they need simple tools that work, not enterprise software built for large companies. Why should tracking a £50 expense require learning complex accounting software?

2

The Solution

IndieHQ was born from this frustration. A modern, fast, and intuitive app that helps freelancers manage their business finances without the complexity, cost, or learning curve of traditional tools.

3

Our Mission

To help freelancers and independent professionals transition from emails and Excel sheets to a modern, intuitive app that makes financial management faster, tidier, and more stylish.

“We believe that managing your business finances shouldn't require a degree in accounting or hours of training. It should just work.”

What We Stand For

The principles that guide everything we build

Simplicity First

No bloated features or confusing interfaces. Just the tools you need to manage your business efficiently.

Built for Real People

Designed for freelancers, by a freelancer. Every feature solves a real problem faced by independent professionals.

User-Focused

Your success is our success. We listen to feedback and continuously improve based on real user needs.

Why IndieHQ is Different

Built by someone who actually uses it, for people who hate unnecessary complexity

Built by a working freelancer who understands your challenges

Designed for speed and simplicity, not feature bloat

No complex setup or lengthy onboarding process

Focuses on what freelancers actually need day-to-day

Continuously improved based on real user feedback

From Nursing to Development

As a self-taught developer with a nursing background, I understand what it's like to work independently and manage multiple income streams.

Working agency nursing shifts while building websites and apps for friends and colleagues gave me firsthand experience with the challenges freelancers face every day.

The constant juggling of expenses, and payments - all while trying to focus on the actual work - was frustrating and time-consuming.

That's why IndieHQ exists: to give you back time to focus on what you do best.

The Developer's Journey

Started as a nursing professional
Self-taught programming and web development
Built websites and apps for colleagues
Experienced freelancer pain points firsthand
Created IndieHQ to solve real problems

Ready to simplify your freelance finances?

Join other freelancers who've ditched the spreadsheets and emails for a better way to manage their business.

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